Guest posting on high-domain authority websites is one of the best ways to boost your search engine optimization (SEO) efforts. These sites will give you do-follow backlinks to your website, which increase the domain authority of your site and help it climb in search rankings. It is also a good approach to increase referral traffic, boost your SEO strategy, and establish long-term partnerships with industry experts. Luckily, it takes little work to create a successful guest posting strategy. Here are some expert tips to ensure you’re making posts that resonate with these websites’ audiences.
Create a Killer Pitch
If you’re planning on guest posting, you’ll want to ensure that the content is high quality and provides value to readers. It will raise your chances of approval, allowing you to create brand awareness and drive traffic and SEO to your website. In addition, your pitch should be well-crafted and personal to the site owner. Sending generic emails based on a template will result in a positive response from only some site owners. Creating personalized pitches shows you’ve researched and understood their needs and interests. It will also increase your appeal to editors seeking for new guest pieces to publish. Once you’ve found the ideal site to guest post for, it’s time to start sending emails. These will be more effective if you are familiar with their blog and can reference one or two recent articles relevant to your idea. It will show that you’re interested in what they have to offer their readers and are genuinely interested in writing for them.
Respond Promptly
Guest posting is a fantastic way to build backlinks and increase your site’s domain authority. However, research is important before you start writing for high-DA sites. To ensure you get quality placements, look for an authority guest posting service that vets each site it secures guest posts on. It includes providing the sites on which they’re placing your links have strong organic search traffic. Some sites will have specific guidelines for guest submissions, which should be read closely. These guidelines help editors maintain the quality and authority of their blogs.
In addition, some sites will have a specific time frame for you to follow up on your pitch or submission. Generally, this will be a week or two after you’ve submitted your content.
Write a Great Post
Ensuring your content is top quality is important when writing a guest post. You want it to establish you as an authority within your niche or industry and give readers a reason to seek you out again. You also want to make it clear and actionable. That means mentioning something to take away from the post, asking for a comment or response, and offering an easy way to share it with their social networks. Creating high-quality posts is the key to getting high-domain authority sites interested in your work. Researching the site and its intended audience should be one of the initial tasks. It will help you find potential topics to write about.
Follow Up
Following up with website owners and editors is one of the best ways to land guest posting backlinks on high domain authority websites. They only have a little time, so responding when you’re available is important. Whether writing to a content manager or posting in an article’s comment section, it’s always a good idea to reply quickly and politely. It shows respect for their time and demonstrates that you are an attentive and responsible person who values your relationships. To get started, create a list of potential websites you might want to guest post on. It can be done through social media, researching sites and top contributors on Google, or using a tool.